St. Pierre is a media company. The whole business is four functions and nothing else.
Sales and Client Experience are Akash's human lanes. Marketing and Delivery are the creative engines Collins runs, published through Victor's approval rails.
Sales (owns qualified appointments booked, through to cash) and Client Experience (keeps closed clients alive).
Collins runs the four engines; Victor is the AI agent that posts daily reports in Slack, publishes packs, syncs data, and drafts messages through the approval gate.
How a person runs it now, by hand.
What it becomes when the engine owns it.
Turn a booked call into cash. Speed-to-lead first — every new booked call and every live conversation gets touched the same day.
St. Pierre's own contractor acquisition (B2B). Turn ad ideas into tested winners, one new pack a day.
The client-facing engine (B2C). Fresh creative for every live client, and every homeowner lead qualified and transferred the same day it lands.
Client onboarding/setup and homeowner lead handling fold into Delivery. The old standalone Client Ops playbook (EyeFly-era, named roles) is archived — setup is now the engine's job, not a separate pod.
Keep closed clients alive so MRR compounds. A real touchpoint to every live client every day, plus the day-7 review on every new one.
The old standalone Client Success playbook (EyeFly-era, named roles) is archived — retention is now Akash's human lane, surfaced by Victor.
Not a function of their own. These keep the four running: cashflow/runway, the daily management loop, and the automation rails Victor operates.
These bind every engine build.